Maharashtra Is Set To Introduce ‘Aai’ Initiative To Boost Tourism For Women Travellers. Let’s Start Packing Our Bags!
Just a few days ago, we heard about Kerala’s ‘Women-Friendly Tourism’ project under the RT mission that will focus on making travelling hygienic and safe for all women tourists. And now, we received another good news for all the female travel junkies. The Tourism Department of Maharashtra is all set to launch ‘Aai’ initiative in order to boost tourism for women.
View this post on Instagram
In order to boost tourism for women in Maharashtra, the state tourism department is set to introduce the ‘Aai’ (mother in the Marathi language) initiative. As part of the initiative, a new policy on solo travellers will be introduced as well. Earlier this week, Tourism Minister Mangal Prabhat Lodha made this announcement.
According to the reports, officials mentioned that the government will tie up with resorts operated by the Maharashtra Tourism Development Corporation and shortlist locations that are safe for women. The ‘Aai’ initiative might also dedicate a part of the year when women travellers will get rebates in tariffs for commute and stay.
Also Read: Female Travellers To Get Women Friendly Tourism In Kerala. We’re Already Planning An All Girls Trip!
An official said that the focus of the initiative is to promote solo travel among women as they are choosing to travel and explore the state, and it is the government’s job to ensure their safety and comfort.
View this post on Instagram
The ‘Aai’ initiative will ensure that a maximum number of women are employed at tourist spots as guides, at lodging locations, local markets, eateries, and restaurants. Restaurants, locations, and resorts which are selected under this initiative by the state tourism department will be given the tag of ‘women-friendly’ places and the safety of women travellers will be given utmost priority.
Also Read: Safety Woes Keeping You From Jet Setting? On World Tourism Day, Here Are 5 Countries That Are Safe For Female Travellers!
There is no doubt that all women work hard and we all deserve some time to enjoy ourselves and relax. So, this women-friendly tourism is a highly-needed initiative.
Railways Introduces Foldable Baby Berths In Trains For Women Passengers Travelling With Infants
