Did Meta’s New Update Wipe Out Kylie Jenner’s Fake Bot Followers? Didn’t See That Coming
Many celebrities, including Kylie Jenner, Cristiano Ronaldo, and more have lost millions of followers amid Meta's new update!
We all woke up to witnessing celebrities like Kylie Jenner and more losing millions of followers overnight on Instagram. Was there a glitch in our lives, or did Meta come up with a new update? Well, it is being said that it was the latter, which is dubbed the “Great Purge of 2026.” Along with some of the biggest names, this has affected small influencers as well. Know all about it below!
Celebrities Lose Millions Of Followers!
Many were quick to call out how Kylie Jenner, who was one of the most followed people on Instagram, lost almost 15 million followers on Instagram. Viral reports have been claiming that Instagram’s parent company, Meta, has removed spam accounts, bots, and artificially inflated followers on the platform. There was a sudden drop in Kylie Jenner, Cristiano Ronaldo, Priyanka Chopra, Kim Kardashian, Selena Gomez, Beyonce and more’s follower count. As per NewsX report, Meta’s spokesperson stated the company performed its standard procedure that involved deleting inactive and fraudulent accounts on an extensive scale
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How Is “The Great Purge Of 2026” Beneficial?
When such updates are implemented on a social media platform, we are promised authenticity and unfiltered user interactions. This will force creators who had bought fake accounts to rethink their strategies in order to connect more with their real audience. This practice is beneficial because if something like this can happen with major celebrities with millions of followers, then it can happen to anyone. This will force people to produce quality work and expand their brand, which is more worthy than their fake follower count!
Now, Instagram users are waiting to hear what major celebrities or their favourite influencers who lost a lot of followers have to say about the same!
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First Published: May 08, 2026 2:42 PMFAQs
What is "The great purge of 2026?"
Celebrities and influencers have lost followers, which is being dubbed "the great purge of 2026."
Why are celebrities and influencers loosing follower count on Instagram?
As per a report, Meta's spokesperson stated the company performed its standard procedure that involved deleting inactive and fraudulent accounts on an extensive scale.
How many followers did Kylie Jenner lose on Instagram?
Kylie Jenner reportedly lost around 15 million followers.
