H&M Announces Collaboration With Moschino!

H&M Announces Collaboration With Moschino!

H&M just confirmed its latest designer collaboration with Italian fashion brand Moschino, and Team Hauterfly is freaking out already!

The news of the collaboration was revealed at Jeremy Scottโ€™s 11th annual party held at the Coachella music festival with Gigi Hadid. Both were dressed in the Moschino [TV] H&M collaboration, giving us a first look at the playful and fun collection – synonymous with Scott’s design aesthetic. The Moschino [TV] H&M collection is set to arrive in H&M stores on November 8.

H&M’s creative advisor, Ann-Sofie Johansson, said that the partnership is “the perfect collaboration for fashion right now as it mixes pop, street culture, logos and also glamour.” “Jeremy Scott is amazing โ€“ he knows how to have fun with fashion, and to connect with his fans around the world,” she added.

The collection is set to be a “radically innovative TV concept enmeshing social and traditional media to create a multi-platform takeover โ€“ a captivating new “zapping” experience for the digital world”. The collection will be affordable with a price range from $25 to $300 with an average of 45 pieces in the women’s collection along with a ton of accessories.

Scott is popularly known for his playful aesthetic and quirkiness, so we are sure to expect all the jazz this coming season.

First Published: April 16, 2018 9:56 PM

Kreena Desai

Hauterfly's Content Writer and Video Producer, Kreena is a sucker for all things DIY. In love with nail art, beauty, fashion, textiles, and all things creative under the sun, she follows the mantra: Why buy, when you can DIY?!

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