Controversies in the K-pop world appear from time to time. One big issue that keeps coming up is plagiarism. Fans and online users often spot similarities between different groups’ music videos or overall ideas, which leads to heated debates. Recently, Stray Kids found themselves at the centre of such discussion. Their new song Run It has drawn criticism for sharing too many elements with THE BOYZ’s Trigger concept. Read on to know all about it.
Stray Kids’ Run It Plagiarism Controversy Explained
An X (formerly Twitter) user placed scenes from both music videos next to each other. They pointed out matching filming locations, camera work, outfits, makeup, and overall look. Netizens said the similarities stood out more and later, the post went viral everywhere and sparked intense debate. You can take a look at it below.
왼쪽 2024년 Trigger
오른쪽 2026년 Run it
연출이랑 촬영장소까지 겹친대서 보니까 진짜네 황당한건 같은 뮤비 감독임 손승희ㅋㅋ 상도덕이 없으시네 pic.twitter.com/3iwElJ9ZEN— 바 (@haemmmeah) June 24, 2026
Furthermore, fans found out that both videos were directed by the same person, Son Seung Hee, also known as SAMSON. Instead of blaming Stray Kids, many called out the director. They called it self-plagiarism and stated that he reused his own style for another group. Fans argued that each boy group should get a unique concept. They also said that it’s understandable if a few elements were similar but this situation is concerning. Fans want a unique identity for each group.
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Some people also questioned Stray Kids’s company, JYP Entertainment. They believe the company should fact-check all the necessary material before release. Well, this situation has ignited conversation around creativity in K-pop. While some defend the choices, others demand original work in the future.
What are your thoughts on this? Let us know!
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