YouTube Sensation Vidya Vox Has Collaborated With THIS Indian Designer

If you too are one of Youtube sensation, Vidya Vox’s 4.2 million subscribers, then you probably already know who she is, and that she is known for the way she plays with music, and has adapted the genre “fusion” where she makes east meet west via her music.

Taking her image of a fusion diva one step forward, she has now collaborated with Global Desi by House of Anita Dongre. This collaboration is for kick-starting the brand new music property #VoiceYourStyle by Global Desi. The song ‘Minnale’ (meaning lightning) is an original soundtrack shot in LA.

The #VoiceYourStyle property by Global Desi is giving more power to women as they are focusing on collaborating with a range of talented female musicians from all over the world starting with Vidya Vox.

Well, this collaboration of music and fashion does seem very seamless as music has inspired fashion for many years and vice versa.

Keeping the vibe of the brand alive, Vidya Vox has created an exclusive ‘Minnale’ track, which merges western pop and electronic dance music along with Tamil and English.

Check the song out here:

What do you guys think of this collaboration? Let us know in the comments below.