Taylor Swift Wore A Cartier Panthere Watch While Announcing Her New Album And Here’s How Much It Costs
Taylor Swift knows how to turn an album announcement into a full fashion moment as she wore a Cartier Panthere watch!
Taylor Swift knows how to turn an album announcement into a full fashion moment. While revealing details of her twelfth studio album, The Life of a Showgirl, the global superstar sported a dazzling Cartier Panthère watch, a timepiece as iconic as the artist herself. For the unversed, Cartier is an old French luxury brand, which owns some of the most old and iconic pieces of jewellery in the world. The brand was recently in the news when Diljit Dosanjh attended the MET Gala and was denied the legendary Patiala necklace of Maharaja Bhupinder Singh.
Taylor Swift Sports Cartier Panthere Watch Worth 33K
The Panthère de Cartier watch, first introduced in the 1980s, is known for blending luxury jewellery aesthetics with precision watchmaking. Swift’s iteration is an 18k rose gold mini model, with 36 brilliant-cut diamonds on the case and another 60 diamonds on the face. It has a diamond-set octagonal crown, sword-shaped rose gold hands, and a rose gold bracelet to match. It’s water-resistant to 30 meters, as practical as it is glamorous, although decidedly designed to make a statement and costs 33 thousand dollars, which in Indian rupees costs 29 Lakhs approx.
The album announcement came after several weeks of veiled clues from Swift and her staff. On August 11, fans caught a glimpse of her silhouette on the cover of a promotional photo for New Heights, her boyfriend, NFL player Travis Kelce’s and his brother Jason’s podcast. Taylor Nation later released 12 photos of Swift wearing orange-hued Eras Tour costumes, teasing her next era. A countdown timer on her site contributed to the suspense.
At the zero hour of August 12th, Swift appeared as a special guest with New Heights, verbatim affirming the album title. Vinyl, cassette, and CD pre-orders went live immediately, crashing her site briefly. One day later, Swift introduced the album cover, tracklist, and October 3rd release date. Four deluxe CD editions, each with a theme and colour, were additionally announced.
The announcement was city-wide, with the Empire State Building lighting up orange in celebration. An orange-themed Spotify playlist called And, baby, that’s show business for you appeared on billboards in New York and Nashville, and Google searches for Taylor Swift set off orange confetti animations. Even major brands, M&M’s, Burger King, and Dunkin’ contributed orange-themed tweets.
Taylor Swift’s The Life of a Showgirl is offering 12 new songs, including a song with Sabrina Carpenter on the title track. And though music will be the centrepiece, her Cartier Panthère moment is already in pop culture’s style files.
Also Read: Travis Kelce Gives Us A Sneak Peek Into Adventures With Taylor Swift. Fans Are Overjoyed!
First Published: August 14, 2025 3:22 PM
