Let Your Feet Do All The Talking With Needledust’s Juttis

As a self-confessed shopoholic, shoes are the one accessory I just can’t get enough of. Oxfords, brogues, sneakers, court pumps… I hoard all kinds and then some. My closet organisation skills – or lack thereof – notwithstanding, I never let go of an opportunity to buy another pair. I realise I may have a problem, but that’s an entirely different blog post!

Of late, I’ve been looking for shoes that go well with ethnic wear, what with Diwali and the wedding season just around the corner. And good old juttis are my latest shoe crush. So when my editor showed me this new online label NeedleDust, I was in love instantly. The brand makes some seriously pretty handcrafted juttis out of leather that are hand-sewn and hand-embroidered at their atelier in Gurgaon.

Did I mention their pretty kicks have also been spotted on Sonam Kapoor and Mira Rajput very recently?



NeedleDust is a bespoke label founded by Shirin Mann Sangha, who created the label more out of need than anything else. While shopping for her wedding trousseau, Sangha realised she wanted to skip stilettos and team her lehenga with a pair of traditional juttis. But scouring the shops of Delhi and Punjab, all she came across were boring juttis that anyone and everyone could find. That’s when she decided to make her first sketch, and before she knew it, a jutti label was born.

Two of my personal favourites from the label are the Wild Dreams Jutti (a peach, silk-base jutti with hand-embroidered motifs of elephants and butterflies) and the Ballet Jutti (a pista green shoe with intricate ari work and a bunch of ghungaroos). Now I don’t have to strut around the streets of Patiala or scout the markets of Delhi to look for a distinct pair of juttis. All I need to do is click, click, click and they’ll come right home to me instead. Now this is what I call #fashionwins!

SHOP NOW: NeedleDust, starting at Rs 1,350.


NeedleDust Jutti1_Hauterfly

Needledust Coral Jutti (Rs 2,900)

NeedleDust Jutti2_Hauterfly

Needledust Beach Wedding (Rs 3,200)

NeedleDust Jutti3_Hauterfly

Needledust Sunset Jutti (Rs 2,900)

NeedleDust Jutti7_Hauterfly

Needledust Wild Dreams Jutti (Rs 2,900)

NeedleDust Jutti4_Hauterfly

Needledust Alessa Jutti (Rs 3,400)

NeedleDust Jutti5_Hauterfly

Needledust Ballet Jutti (Rs 3,200)

NeedleDust Jutti6_Hauterfly

Needledust Drama Jutti (Rs 2,700)

Simi Kuriakose

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