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Kidswear Gets A Chic Update Thanks To Masaba Gupta

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If you’re someone who is always up-to-date with fashion, you won’t miss a beat before associating bold prints and pop art one of India’s most beloved young designers, Masaba Gupta. Aptly known as the Queen Of Prints, it’s safe to say that Masaba also has great business acumen. Proof being her latest foray into kidswear. Because obviously, fashion is not just for adults.

Partnering with Kolkata-based kidswear brand Magic Fairy, Gupta is launching a kidswear line this March. In an interview with Mumbai-based daily Mid-Day, the designer revealed that the line will primarily showcase signature prints from her previous collections along with some new additions.

Targetted at an age group comprising two to nine-year-olds, the good news for Masaba fans is that the collection will be a mix of both apparel and accessories (like hairbands, how cute!). Can’t wait to see little ones don outfits from this line; we have no doubt that it’s going to be super adorable!


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