The Labubu dolls have become a star among celebrities and the common public as well. Everyone wants a labubu hanging on their purse these days. But did you know this phenomenon was just a simple doodle in Hong Kong-born artist Kasing Lung’s sketchbook? Who knew this simple sketch would become a pop culture hit with the help of Wang Ning’s company, Pop Mart. Here’s all about him.
Who Is Wang Ning?
This weird-looking doll was just a cute blind-box toy that quickly gained the attention of celebrities and fashionistas. This also made Wang Ning a billionaire in China’s top 10 making his fortune skyrocket in just a year! According to the Forbes Real-Time Billionaires List, his net wealth doubled from $7.59 billion in 2024 to $22.1 billion in June 2025. The Labubu fever was caught by Asia, Europe, and the US, with people spending a fortune on these dolls.
A Beijing auction house recently sold a human-sized version of a toothy monster figure for 1.08 million Yuan ($150,275.51), worth over ₹1.2 crores. Wang Ning also became the youngest member of the country’s wealthiest along with Zhang Yiming, CEO of Xiaomi Lei Jun, founder of Nongfu Spring, Zhong Shansha, and more.
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Labubu dolls are soft toys and miniatures based on characters from Hong Kong-born illustrator Kasing Lung’s book series, The Monsters. Inspired by Nordic fairy tales, the tiny elf creature gained popularity after Lisa from the K-pop girl group Blackpink was spotted with one. Following that, celebrities such as Kim Kardashian, Rihanna, Dua Lipa, and others began to flaunt the doll.
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