Who Is Wang Ning? The Quiet Billionaire Behind The Viral Labubu Dolls

who-is-wang-ning-the-quiet-billionaire-behind-the-viral-labubu-dolls

The Labubu dolls have become a star among celebrities and the common public as well. Everyone wants a labubu hanging on their purse these days. But did you know this phenomenon was just a simple doodle in Hong Kong-born artist Kasing Lung’s sketchbook? Who knew this simple sketch would become a pop culture hit with the help of Wang Ning’s company, Pop Mart. Here’s all about him.

Who Is Wang Ning?

This weird-looking doll was just a cute blind-box toy that quickly gained the attention of celebrities and fashionistas. This also made Wang Ning a billionaire in China’s top 10 making his fortune skyrocket in just a year! According to the Forbes Real-Time Billionaires List, his net wealth doubled from $7.59 billion in 2024 to $22.1 billion in June 2025. The Labubu fever was caught by Asia, Europe, and the US, with people spending a fortune on these dolls.

A Beijing auction house recently sold a human-sized version of a toothy monster figure for 1.08 million Yuan ($150,275.51), worth over ₹1.2 crores. Wang Ning also became the youngest member of the country’s wealthiest along with Zhang Yiming, CEO of Xiaomi Lei Jun, founder of Nongfu Spring, Zhong Shansha, and more.

Also Read: Are Labubu Dolls Haunted? Here’s Why The Internet Is Scared!

Labubu dolls are soft toys and miniatures based on characters from Hong Kong-born illustrator Kasing Lung’s book series, The Monsters. Inspired by Nordic fairy tales, the tiny elf creature gained popularity after Lisa from the K-pop girl group Blackpink was spotted with one. Following that, celebrities such as Kim Kardashian, Rihanna, Dua Lipa, and others began to flaunt the doll.

Also Read: What Does Your Labubu Doll Say About The Global Recession?

Meghna Rajpal: Patriarchy's worst nightmare (with a cute smile). An introvert walking around with Bollywood Music in the background who will avoid meeting you in public. I write about pop culture, fashion, and everything controversial.