Here’s Why Korean Netizens Are Disappointed By BLACKPINK’s New Song JUMP
Many Korean fans are not impressed with BLACKPINK's new song.
BLACKPINK recently performed their newest single titled ‘JUMP’ after a wait of nearly 2 years. The group performed the highly anticipated song at Goyang Stadium during their DEADLINE world tour in Seoul. Their performance clip for the song went instantly viral online, and reactions to the song are mixed. Read on to know what people are saying online.
‘JUMP’ was first teased by BLACKPINK on n X (formerly Twitter) and Instagram. A short cryptic clip was released, which teased only a few seconds of the instrumental for the song. The few-second clip was enough to excite fans globally. It was then revealed by YG Entertainment that ‘JUMP’ would be performed live by BLACKPINK at their concert before its official release.
READY TO JUMP?
▶️https://t.co/jdQmGJMGbV#BLACKPINK #블랙핑크 #뛰어 #JUMP #YG pic.twitter.com/a7DOPAOUHN
— BLACKPINKOFFICIAL (@BLACKPINK) July 4, 2025
Criticism Of BLACKPINK’s JUMP
On July 5 and 6, BLACKPINK took to the stage and finally performed the song live. International fans praised the song for its energy and choreography. A few posts went viral on Korean platforms like TheQoo, where many were criticising the song, calling it B-grade. Some feel that the quality of the song was affected by post-renewal creative changes.
The DEADLINE tour marks BLACKPINK’s first group activity since wrapping up their record-breaking BORN PINK world tour in 2023. The tour also marks a new chapter for BLACKPINK as it is their first activity as a group after contract renewal with YG Entertainment. Aside from BLACKPINK group activities, all the members have launched successful solo careers in music, acting, and fashion
As ‘JUMP’ has yet to be released officially in studio quality, opinions may shift once fans hear the finalised track. Until then, all eyes remain on how BLACKPINK’s long-awaited comeback will perform on domestic and international charts.
Also Read: BLACKPINK’s Jennie Becomes The Only K-pop Artist To Feature On Billboard’s Mid-Year Best Albums List
What are your thoughts on JUMP?
Also Read: This Is Why BLACKPINK Fans Are Disappointed After The Group’s Soundcheck Clips Get Released
First Published: July 07, 2025 1:57 PM
