Why Is Apoorva Mukhija Having Second Thoughts About Content Creation? Here’s What We Know!
Apoorva Mukhija is a popular content creator known to for her real and raw personality on social media. Read here.
The growing field of content creation, driven by the popularity of social media, is a career option that many young people aspire to. Well, it’s certainly not an easy path to navigate; however, some of the popular creators have aced it. One of them is Apoorva Mukhija, whose vlogs and controversial opinions are quite popular. However, she recently spoke about the downside of this space and how she would want to retire from it. Shocking? Yes, for us too. Read on.
Apoorva Mukhija On Content Creation
Apoorva Mukhija has cracked the code of success as a content creator and has achieved many milestones in a short span of time. However, the creator, also known as Rebel Kid, is now having second thoughts about this profession, and she has given a reason for that. During an interview with The Indian Express, Apoorva expressed her opinion on how content creation has suddenly become so serious and has been commercialised. The Rebel Kid stated that she had started creating content out of love for talking in front of a camera; however, she had not been liking the changes that have come into this space. Apoorva expressed her annoyance with the race of being relevant, always being papped, attending events and all sort of commercialisation that have crept into the space.
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During the interview, she also expressed her wish to retire from content creation and try out other things in life. She added that if all her plans panned out well, then she would go ahead or else creating content was always there for there.
Apoorva had also participated in one of the reality shows The Traitor, hosted by Karan Johar. She is also hosting a JioHotstar show Spice It Up.
First Published: October 23, 2025 12:25 PM
