Internet Calls Out Korean Media For Whitewashing Hunter Schafer’s Photos, Questions “How Can You…?”

When South Korean media shared American actor Hunter Schafer's pictures, the actor looked visibly paler.

Internet Calls Out Korean Media For Whitewashing Hunter Schafer’s Photos, Questions “How Can You…?”

Whitewashing has been a hot topic in the K-pop industry for years. Many fans have expressed frustration with Korean media for editing K-pop idols’ natural skin tones and making them look pale. Fans love the natural look of their favourite stars and are totally against whitewashing. However, it seems like the issue isn’t ending soon, as even international celebrities face the same treatment. Recently, American actor Hunter Schafer experienced this during a visit to Seoul.

South Korean Media Whitewash American Actor Hunter Schafer’s Pics At Seoul Event

Hunter Schafer attended a Gentle Monster event in Seoul and made a dazzling entry in a stunning white dress. She was a vision in white and her dress took our breath away. But, when Korean media shared her photos, the actor looked visibly paler than her actual skin tone. This sparked outrage among netizens, who criticised the heavy use of whitening filters. Take a look at the photos below!

Fans were shocked that even a naturally fair-skinned actor like her was made to look paler. Many called for photographers to stop using such editing techniques. User @renaebaehoney wrote, “If they’re photographing white people like this imagine how it would look on a black celebrity.” Another user, @friendlyyapper, wrote, “Asians obsession with such a pale skin and making celebrities look deadly pale is so weird. Hunter is so beautiful already now this shoot makes her look like she never seen daylight?!?!”

Well, in South Korea, pale skin is often seen as a beauty standard. Earlier, Zendaya faced similar whitewashing during promotions for Dune 2 in Seoul, where her skin was edited to appear lighter than her skin tone. Fans were quick to call it out, as they want their favourite actors to be celebrated for who they are.

Also Read: BLINKS Go Gaga As Jenna Ortega Grooves To BLACKPINK’s BOOMBAYAH In Wednesday Season 2!

First Published: September 04, 2025 3:28 PM

Sneha Ghorai

Loudspeaker personified and a sucker for romance and K-pop. Lives 24/7 on Twitter and writes for fun and funds.

Read More From Sneha

Seen it all?

We’ve got more!