Alia Bhatt Overtakes Deepika Padukone’s Spot In Brand Value Ranking With A Staggering $101.1 Million. What!
Alia Bhatt has been ranked the as the 5th highest Bollywood actress with a brand value of 101 million, surpassing Deepika Padukone!
In a surprising turn of events, the latest report by financial and risk advisory firm Kroll has revealed that Alia Bhatt now holds a higher brand value than Deepika Padukone, making her the top-ranked actress in terms of brand equity. The Celebrity Brand Valuation Report 2023: Brands, Business, Bollywood highlights Alia Bhatt’s rise, placing her at the number five spot with an impressive brand value of $101.1 million.
Alia Bhatt Beats Deepika Padukone In Brand Value Ranking
Deepika Padukone with $96 Million stands sixth but remains Bollywood’s highest-earning actress. It is interesting to note Alia being on top considering that both she and Deepika slipped slightly in comparison to last year’s rankings. This change indicates the rising clout and commercial attractiveness of Alia within this area. Her diverse portfolio, which includes her clothing brand and various production ventures, has contributed to her growing brand value.
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Also Read: Did You Know Alia Bhatt Was Shooting When She Found Out She Was Pregnant With Daughter Raha?
More Details On The Brand Value Rankings
The report also highlights the remarkable improvement of Kiara Advani’s ratings. She moved from 16th place in 2022 to twelfth place with a brand worth of $60 million. According to “Celebrity Brand Valuation Report 2023,” over 300 Indian celebrities representing the top 25 brands were part of various sectors in India during this past year alone. One thing that has been noted is an increase in television, as well as digital endorsements which reflect how significant fame has become when it comes to the advertising field in India.
Alia And Deepika’s Workfront
Currently, Alia Bhatt is preparing for her next film Jigra alongside The Archies fame Vedang Raina while Deepika Padukone enjoys her pregnancy period all through promoting Kalki 2898 AD featuring Prabhas, Amitabh Bachchan, Kamal Hasan and more. They not only dominate the cinema industry but the business world too.Alia has been making headlines with her clothing brand and other production ventures, showcasing her entrepreneurial spirit. Deepika, on the other hand, has made a notable impact in the beauty industry with her skincare line.
First Published: June 21, 2024 2:26 PM
