From cutting-edge skincare to makeup essentials, February’s beauty launches are bringing innovation, hydration, and glow to our routines. Whether you’re looking for high-performance anti-ageing serums, nourishing lip tints, or game-changing hair treatments, this list has something for everyone. Here’s the full guide to the hottest new beauty launches of the month.
1) A Cooling Boost for Pore Perfection
Dusky India – Illuminating Rose Face Gel – Packed with pure Aloe Vera gel, rose powder, and eco-certified preservatives, this Ayurvedic face gel helps tighten pores and restore the skin’s natural pH balance. It delivers a refreshing burst of hydration while promoting a smoother and even-toned complexion, making it an essential for glowing skin.
2) Body Hydration That Lasts Even After Washing
The Ordinary – Natural Moisturizing Factors + Inulin Body Lotion – Designed for all skin types, this lightweight yet ultra-hydrating body lotion is packed with skin-identical natural moisturizing factors like urea, PCA, and amino acids. The added inulin, a prebiotic, strengthens the skin barrier while keeping it moisturized all day, even after cleansing.
3) Exfoliate and Hydrate in One Swipe
The Ordinary – Saccharomyces Ferment 30% Milky Toner – Formulated with a potent 30% concentration of saccharomyces ferment and 3% fermented N-acetylglucosamine (NAG), this milky toner gently exfoliates, smooths uneven texture, and boosts radiance. Infused with squalane, it delivers long-lasting hydration, making it a must-have for dry skin types.
4) A New-Gen Anti-Aging Breakthrough
Dr Su – Exosome Plump Party Serum – This revolutionary skincare innovation features a plant-based exosome formula designed for deep penetration. With 2% exosomes, 2% hyaluronic acid, and 1% copper peptide complex, it hydrates, plumps, firms, and stimulates collagen production, providing long-lasting anti-aging benefits.
5) Tinted Lips, But Make It Nourishing
SUGAR – Drop A Tint Lip Oil – This gel-to-oil lip tint glides on effortlessly, transforming into a lightweight glossy color that stays put. Infused with squalane, sodium hyaluronate, and vitamin E, it deeply hydrates while delivering a high-shine, non-sticky finish that lasts through sips, bites, and kisses.
6) The Ultimate 3-Step Peptide Skin Treatment
Cosmus Skincare – 3 Step Skin Treatment With Rice Peptides Brightening And Anti-Ageing – Powered by the S.M.A.R.T. (Soothing, Moisturizing, Anti-aging, Repairing, Touch) formulation, this 3-step treatment harnesses bio-fermented and naturally derived actives. It boosts collagen, fades hyperpigmentation, and delivers deep hydration using French skincare innovation.
7) A Brush for That Glass Skin Finish
Milagro – Glass Skin Foundation Brush – Designed for precision, this ultra-soft synthetic bristle foundation brush blends liquid, cream, and powder makeup seamlessly. With a comfortable aluminum handle and a streak-free finish, it’s the perfect tool for achieving a flawless, radiant base.
8) Velvety Lips with a Pop of Color
Mars – MARS Love Track Velvet Lip Tint – This creamy, lightweight lip tint glides on smoothly, delivering a velvety matte finish that stays put all day. Infused with nourishing ingredients, it keeps lips soft and hydrated while offering a range of stunning shades for every mood and occasion.
Also Read: Hautelist: 13 New Beauty Launches Of December To Nail The Year End Glow Up
10) Ocean Freshness in a Bottle
Silver Scent by Jacques Bogart – This invigorating fragrance captures the duality of solar heat and ocean splash freshness. A harmonious blend of grapefruit, violet leaf, and marine accords, balanced with orange flower, melon, and a warm base of patchouli, suede, and amber, makes it a must-have scent.
11) Matte Lips That Stay All Day
Nourish Mantra – Muted Magic Creamy Matte Liquid Lipstick Combo – This transfer-proof, waterproof, and smudge-proof lipstick offers deep pigmentation in four universally flattering nude shades. Enriched with SPF, it keeps lips soft and hydrated while delivering long-lasting color in a single stroke.
12) A Powerhouse for Hair Growth
Anthi – Anti-Hair Thinning Oil – Infused with a potent blend of rosemary, onion, bhringraj, lavender, amla, and brahmi, this oil strengthens thinning hair fibers, boosts density, and stimulates growth. The nourishing formula promotes thicker, healthier locks over time.
13) Frizz-Free Hair in One Rinse
B Blunt – Intense Moisture Lamellar Treatment Water- Say goodbye to frizz with this revolutionary in-shower treatment. Using lamellar technology, ultra-fine molecules create a sleek, shiny, and smooth layer on hair, delivering instant moisture and spectacular shine in just one rinse.
14) Brightening Face Wash for a Fresh Glow
Plum – 2% Niacinamide & Rice Water Simply Bright Face Wash – Formulated with 2% niacinamide, rice water, and rice ferment extract, this gentle, sulfate-free face wash brightens dull skin, smooths texture, and provides deep hydration, making it ideal for all skin types.
15) Your Nighttime Skincare Savior
Skinvest – 4 Steps PM Skincare Routine – This 4-step nighttime regimen includes a salicylic acid cleanser, a multi-active serum, a retinol-infused eye cream, and a peptide-rich moisturizer. It deeply repairs, hydrates, and rejuvenates skin overnight for a glowing complexion by morning.
16) Wake Up to 100-Hour Hydration
Simple Skincare – Skin Quench Sleeping Crème -This ultra-hydrating sleeping cream restores moisture levels overnight, ensuring you wake up with refreshed, plump, and nourished skin. Suitable for all skin types, including sensitive and dehydrated skin.
17) Light-as-Air Lipstick with Intense Color
Nykaa Cosmetics – Superlight Lip Cloud Liquid Lipstick – This weightless, mousse-textured liquid lipstick delivers intense pigment with a soft matte finish. Enriched with CICA extracts and squalane, it keeps lips hydrated while offering a cloud-like feel.
17) A Potent Vitamin C Boost for Radiant Skin
No.9 Skincare – No9 Vit-C Serum – Formulated with 20% pure vitamin C, hyaluronic acid, and ferulic acid, this serum brightens skin, reduces wrinkles, and improves skin texture while being gentle enough for sensitive skin.
Also Read: Hautelist:14 New Beauty Launches Of December Worth Trying
18) Makeup That Stays Put All Day
Recode – Perfect Grip Primer and Spray Combo – This dynamic duo preps and locks in makeup with a pore-minimizing, silky-smooth primer and a strong-hold, hydrating setting spray that resists heat, humidity, and smudging.
19) The Ultimate Travel-Friendly Makeup Palette
Glam 21 – Pocket Pass All-in-One Makeup Palette – This compact yet powerful palette features a mix of highly pigmented matte and shimmer eyeshadows, blush, highlighter, and brushes. With a built-in mirror, it’s perfect for on-the-go touch-ups.
So, which new beauty launch are you most excited about?
