Hautelist: 22 New Beauty Launches Of August You Would Want To Try
This August, beauty brands are out to tempt us with launches that feel fresh, clever, and we've got it all in this Hautelist!

This August, beauty brands are out to tempt us with launches that feel fresh, clever, and downright irresistible and we’ve got it all in this Hautelist. From dreamy scents to lab-backed serums and travel-ready heroes, these are the products making waves this month. Each one has a personality of its own, and by the end, you’ll know which ones belong in your cart.
1) The All-in-One Palette
Nykaa Cosmetics Eye Go Bare 9 in 1 Highly Blendable Eyeshadow Palette – This little palette is like having nine moods in one compact. You get mattes, shimmers, metallics, marble shades, and even a jelly finish. The colors blend easily, and the pigment shows up without much effort. It’s small enough to slip in your bag, so whether you’re heading to brunch or a night out, you’ve got all your eye looks covered.
2) Blurred But Bold
Maybelline Superstay Teddy Tint – If you love lipsticks that don’t budge, this one’s for you. It gives a blurred, soft-matte finish and stays on for up to 12 hours. The formula feels super light on the lips, not heavy or drying like some mattes can be. Great for days when you don’t want to keep reapplying.
3) Sunscreen, But Make It Chic
Asaya Sheerscreen Mist For Face And Body SPF 65+ PA+++ – Finally, a sunscreen that you’ll actually enjoy using. This one comes in a mist form, so all you do is spray and go. It’s clear, dries quickly, and doesn’t leave that annoying white cast. Plus, it works over makeup too, making it easy to top up your SPF when you’re out and about.
4) The Shampoo-Conditioner Power Duo
&Done Hydrating Shampoo + Shielding Conditioner Take Control Combo – This shampoo and conditioner duo is all about making your hair soft, smooth, and manageable. The formulas are loaded with ingredients that hydrate, reduce frizz, protect color, and strengthen strands. Together, they leave your hair clean but not stripped, silky but not flat. A solid everyday pair for anyone dealing with dryness or dullness.
5) Radiance In A Box
Island Yusuru Radiance Combo Set – This set gives you a full three-step routine: a toner-essence, serum, and a moisturizer with SPF. Each product is light and absorbs quickly, so you can layer them without feeling sticky. Used together, they help brighten skin and give you that fresh, healthy glow without overcomplicating things.
6) Cleansing With Benefits
Oteria White Tea Face Wash For Pigmentation Dark Spots And Brightening – Here’s a face wash that doesn’t just clean your skin but also cares for it. Made with antioxidant-rich white tea, it helps reduce pigmentation and calm irritation over time. The texture is gentle and leaves your face feeling soft, not dry or tight like many cleansers do.
7) Lip Oil That Feels Like Couture
Elf Glow Reviver Lip Oil- This lip oil gives you the best of both worlds: the shine of a gloss and the care of a balm. It’s packed with nourishing oils like squalane and avocado oil, so your lips stay soft and hydrated. The big cushy applicator makes it fun to apply, and the finish is glossy without being sticky.
8) Acne’s Natural Nemesis
Caudalie Vinopure Blemish Control Salicylic Serum – If breakouts are your struggle, this serum could help. It uses natural salicylic acid to unclog pores and smooth out skin without being harsh. The texture is light, sinks in fast, and doesn’t leave any residue. With regular use, you’ll notice fewer spots and a more even texture.
9) The Dark Spot Undo Button
Asaya Even Tone Restore Set – This set is built for tackling dark spots and uneven skin tone. It has a serum, a cream, and a sunscreen, basically all you need in one kit. Used together, they work on fading existing spots and preventing new ones. Simple, fuss-free, and great if you want a clear routine for pigmentation.
10) Salon In Your Suitcase
Biotop Professional 911 Quinoa Hydration Travel Kit – Perfect for trips, this kit comes with a shampoo, hair mask, and serum, all in travel sizes. The star ingredient is quinoa protein, which helps repair and hydrate hair that’s stressed from styling or weather. Despite being mini, the products feel salon-grade and leave hair soft and shiny.
11) Liquid Shine For Hair
Kerastase Gloss Absolu Glaze Drops Oil-In-Serum – This is basically shine in a bottle. Just a few drops smooth flyaways, add softness, and leave your hair looking glossy without weighing it down. It’s perfect if you love that sleek, glass hair look but don’t want greasy strands.
Also Read: Hautelist: 22 New Beauty Launches Of August Worth Trying
12) Dessert, Bottled
Wisdom Perfume In Mocha Muse – Sweet, cosy, and a little addictive, this fragrance smells like dessert in the best way possible. It mixes cacao, vanilla, brown sugar, and tonka bean, making it warm and inviting. If you like gourmand scents that feel comforting but also s*xy, this one is worth trying.
13) A Mist Of Calm
Puraveda Face Mist Sama – This isn’t just any rosewater mist. It’s steam-distilled, so it feels pure and refreshing with every spritz. You can use it as a toner, to freshen up makeup, or just to cool down on a hot day. It’s a small, simple step that makes your routine feel a little more luxurious.
14) Tint, But Make It Glossy
PAC Tinted Lip Oil – A cross between a gloss and a lip treatment, this tinted oil adds shine while keeping lips nourished. It’s lightweight, comfy to wear, and gives just enough colour for a natural look. A great everyday option for people who don’t want the fuss of heavy lipstick.
15) Skincare Meets Blush
Mamaearth Glow Serum Blush in Rosy Flush- This blush feels more like a serum than makeup. It blends smoothly into the skin, giving cheeks a natural flush with a little glow. With Vitamin C and cherry extract in the formula, it also does some skin-loving work while making you look fresh and radiant.
16) Click, Swipe, Shine
Staze 9To9 Y.U.M.M.Y Lip Gloss Balm – 04 Strawberry Jelly – This one’s fun to use. It comes in a click-pen format, so you twist, swipe, and you’re done. The formula is a mix of gloss and balm, with SPF for extra protection. The finish is juicy and playful, perfect for throwing in your bag for quick touch-ups.
17) The Gentle Exfoliator
Nerah Skin Noni Gentle Peeling Gel – Instead of harsh scrubs, this peeling gel uses soft cellulose beads to roll away dead skin. It feels gentle, doesn’t sting, and leaves skin feeling smooth and fresh. A good option if you want exfoliation that won’t irritate sensitive skin.
18) A Scent Like Dusk
Fonzie Folksy Evenfall – This fragrance feels like evening bottled up, warm, cozy, and a little mysterious. It’s not overpowering, but it lingers close to the skin, making it a nice everyday scent if you don’t like something too strong. Perfect for those golden-hour vibes.
19) Fuller Lashes, Stronger Brows
Re/Do Beauty Glam Lash + Brow Bundle- This bundle comes with two serums, one for lashes and one for brows. Used regularly, they help hair grow thicker and stronger, so you can skip the falsies. It’s easy to add to your nightly routine, and you’ll start noticing a difference in a few weeks.
20) Frizz Fix In 30 Seconds
Wella Professionals Ultimate Smooth Miracle Hair Serum – Frizz has met its match. This lightweight serum tames flyaways, smooths strands, and adds shine without making hair greasy. It also offers heat protection, which is a bonus if you style often. Handy for humid days when nothing else seems to work.
21) The Luxe Lip
Mamaearth Luxe Matte Long Stay Lipstick – This lipstick is matte, but comfortable. The formula glides on easily, feels soft on the lips, and stays put for hours. The shade Crushed Nude is versatile, the kind you can wear every single day without thinking twice. And with passion fruit oil and Vitamin E, it keeps your lips from drying out.
22) Needle Skincare
The Bath and Care Needle Glow Advanced Exosome-Infused Skin Booster Serum – This is not your average serum, it’s a micro-needling exosome shot that brings cutting-edge Korean technology right into your skincare routine. Designed especially for Indian skin, it targets tricky concerns like enlarged pores, acne scars, pigmentation, and uneven texture. With over 7,500 tiny micro-spicules packed inside, the formula goes deeper to boost collagen and speed up cell renewal. The result? Smoother, clearer, and more radiant skin that starts showing within weeks of regular use.
Also Read: Hautelist: 13 New Beauty Launches Of June Worth Trying
First Published: August 19, 2025 5:16 PM