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Dior’s New Beauty Line Has 40 Shades Of Foundation

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There are products that are an impulse purchase. There are some that require some sort of decision-making, and then there are the aspirational ones. Most purchases that are affordable fall in the first two categories. For the third one, you have to make some major decisions. Like how important a kidney really is. Or is a roof over your head really necessary. Or can you trade it in for a bag.

For a long time, a Dior foundation was the kind of product that forced me into making questionable choices. But every time I used a tester, I was convinced that I would be perfectly okay, even if a limb short. For example, the Diorskin Airflash Spray Foundation sells for $62, which is more than a month’s EMI, so you can see where I am going with this. The products, though absolutely fabulous just simply were way out of my budget.

Dior 1

So, I may have launched into a vigorous dance routine when I heard of Dior Backstage, the more affordable range. And what’s perhaps most exciting is that this brand is coming out with foundations in 40 shades. Gasp! But maybe we can expect this to become routine. Fenty Beauty, Rihanna’s makeup line and Huda Beauty, both launched with 40 shades of foundations last year.

Can we expect this from almost all brands? Will we all finally be able to find our match?


Mansi Shah is the resident humour writer and random conversation starter. Tends to laugh manically at puns. Deeply enjoys the blunt force of sarcasm. Preys on chauvinists and people with incorrect grammar. Hoards makeup and beauty products. Attacks Nutella with vigour.

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